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The most successful campaign that never flighted
We had to create buzz for a relatively unknown brand in the highly competitive fast food market. With a small budget and not a lot of time, we created an ad that we knew South Africans would talk about.
Awards
2014 Loeries Gold - Best PR
2014 Loeries Silver - Best social media campaign
2014 Loeries Bronze - Best mobile campaign
The ad was caricatured by various cartoonists